A little bit of Penna insight and thinking


21 Jan 2019

Outdoor advertising - a perfect yin to a digital yang?

I have always pondered over how much power the out of home advertising on the tube had. My escalator ride and a couple of minute wait for a train could easily result in a cinema visit or a show booked later that evening. I can never quite resist the big format...

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17 Jan 2019

Clearing 2019 - what has 2018 taught us?

2018 delivered a record number of students being accepted through Clearing. With the number of applications from 18 year olds in the UK in decline, the competition has been fiercer than ever. With 6 of the 24 Russell Group universities having entered Clearing 2018, students have more choice and...

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12 Dec 2018

Unconditional Offers, What’s going on?

There has been a remarkable rise in Universities offering unconditional offers over the last five years according to figures released by UCAS this summer. Unconditional offers have risen from 2,985 in 2013 to a staggering 69,530 by 2018. This accounts for 7.1% of students who started their first year of university this academic year. So what has fueled this rise?

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